WebDev 3.0: E-Commerce and Digital Marketing Best Practices

According to the organizers:

Join Paul Zullo and Silver Creative for an interactive presentation on creating a strong e-commerce presence and digital marketing strategy. Expect to learn how to combine your branding and design online through strong messaging and personalized content, to sales and data tracking.

Silver Creative Group is a full-service branding, marketing and advertising agency. Combining creative thinking, smart design and category experience, silver creative group produces practical campaigns that deliver thrilling results.

About Paul Zullo:

Managing client and creative services, Paul leads Silver Creative Group’s marketing vision and business operations. Calling on years of experience launching products and positioning brands, Paul combines strong marketing acuity with a keen understanding of creative design to ensure the happiness of clients and their customers. An amalgam of creativity, strategy, and organization, Paul is responsible for developing brand strategies for clients and making sure that they are delivered on time, on budget, and with an exceptional ROI.

 A graduate of NYU Stern School of Business, and a former director of marketing at numerous companies, Paul ran his own communications firm before founding Silver Creative Group. An avid biker and skier, Paul’s creativity carries over to the kitchen, where he’s also been known to serve some delectable results.